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2024 Skin Care Trends: An Esthetician’s Honest Take on What’s Worth Trying

6 min read
Last Modified: Oct 1, 2024

Adrianne Lackey

Adrianne Lackey

Massage Envy franchising employee and skin care specialist

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From TikTok tutorials to Instagram reels, trendy skin care approaches are popping up faster than you can double-tap. But in this sea of viral videos and influencer endorsements, how do you separate the truly effective treatments from the fleeting fads?

That’s where we come in. We’ve enlisted Massage Envy Franchising employee and skin care specialist Adrianne Lackey to sift through the noise and break down the most buzzed-about skin care trends of 2024. With her years of hands-on experience and deep understanding of skin health, she’ll help us find out which trends are worth your time and which you might want to skip.

Ready to discover what’s new, what works, and what might be best left in your “For You” feed? Let’s dive into the most talked-about trending skin care techniques with Adrianne’s professional take on each one. No filters, no edits – just straight talk about what these trends really mean for your skin.

1. Skin-Cycling: A New Spin on Skin Care

One of the most talked-about skin care trends of 2024 is skin-cycling. This technique involves rotating your skin care regimen over several nights and applying different products or treatments to allow optimal skin recovery and rejuvenation.

However, Adrianne advises a cautious approach to this trendy skin care practice. “While it might work for some, skin-cycling seems too generalized,” she explains. “The effectiveness really depends on individual skin concerns and the strength of the products being used.”

Adrianne notes that using mild products infrequently might not yield the desired results. However, this trendy skin care approach could benefit those just starting with professional-grade skin care products or those with sensitive skin.

2. LED Light Therapy: Illuminating Results

Adrianne’s eyes light up when it comes to LED light therapy. This non-invasive treatment uses varying wavelengths of light to address different skin concerns—red light is known to tell wrinkles to take a hike, while blue light is typically used to send acne packing[1]

“Absolutely esthetician approved! LED light therapy is extremely beneficial to the skin and could potentially help the efficacy of your skin care products,” Adrianne enthuses. She advises using it consistently (at least three times a week) for best results.

For those interested in trying this at home, Adrianne recommends the LightStim® handheld device for wrinkles or acne, which is available at select Massage Envy franchised locations.

3. Skin Barrier Health: Building Your Skin’s Defense

This trending skin care approach focuses on maintaining a healthy skin barrier, which Adrianne wholeheartedly supports. This trend covers techniques like “slugging” (applying a thick layer of petroleum-based product overnight), “skin flooding” (layering multiple hydrating products), and achieving a ‘glazed donut’ look with dewy, hydrated skin.

“Having a healthy skin barrier is imperative for overall skin health,” Adrianne states. While she’s not a fan of petroleum-based products,  she recommends using rich moisturizers, facial oils, or even lighter moisturizers containing skin humectants such as glycerin, urea, AHAs, and hyaluronic acid to replenish and protect the skin barrier.

Ready to give your skin barrier the VIP treatment it deserves? Don’t just follow the crowd—get skin care trends tailored just for you!  Book a customized facial at a Massage Envy franchised location near you for personalized advice on separating the fab from the fad. Trust us, your face will thank you.

4. Silicone Patches: Simple, Stick-On Solutions

If you’ve scrolled through TikTok lately, you’ve probably seen the #SiliconePatch trend, with videos amassing millions of views. These trendy skin care patches have become social media darlings, promising to reduce wrinkles and fine lines overnight[2].

Their secret? Silicone patches create a microclimate that hydrates and plumps the skin, potentially smoothing out those pesky expression lines on your forehead or around your mouth.

When asked about this viral trend, Adrianne gives her seal of approval with a tiny caveat. “The only downside to using silicone patches is being diligent enough to see cumulative results,” she notes.

5. Ice Rollers: More than a Cool Facial Fad?

Among the top skin care trends of 2024, Adrianne endorses ice rollers (also known as cooling globes). “They are great to keep in the fridge or freezer for when you need them, and they feel amazing on the skin,” she says.

For a professional cold therapy experience, Adrianna suggests adding a Cooling Globes enhancement to your next facial (available only at select franchised locations). 

6. At-Home Dermaplaning: Exercise Caution

At-home dermaplaning has become a popular technique for exfoliation and peach fuzz removal. This method uses a small, blunt blade to gently scrape off dead skin cells and remove fine hairs from the face. But before you start wielding that facial razor, Adrianne has some concerns.

“I disapprove of this trend,” Adrianne states firmly. “With at-home dermaplaning, you’re not getting the same level of exfoliation as you would be seeing a professional.”

However, she doesn’t wholly razor-ban the practice. “I do approve of using at-home facial razors for peach fuzz hair removal between dermaplaning appointments.” Adrianne recommends professional dermaplaning at Massage Envy franchised locations for those seeking the real deal. 

7. Facial Toning Exercises and Devices: Lift, Firm, and Shine

Facial toning exercises and devices utilizing devices like the gua sha and microcurrent tools. Proponents claim these techniques can lead to a more lifted appearance, reduced the appearance of puffiness, and improved skin tone and texture.

"Many of these tools are used in professional settings," Adrianne explains. "Using them at home can help maintain results between services. However, it's important to use them correctly to avoid irritation or overstimulation of the skin."

Glow Up Your 2024

From high-tech gadgets to stick-on wonders, the world of trendy skin care is a wild ride. But remember, your skin is as unique as your fingerprint – what works for your bestie might not be best for the skin you’re in.

That's where the skin-savvy estheticians at Massage Envy franchised locations come in. They're not just up to date on the latest trending skin care; they're skilled at tailoring these trends to your skin’s specific needs. No cookie-cutter approaches here, just personalized care that'll make your skin look its best.

Ready to separate the fab from the fad? It's time to put your best face forward. Book a facial today. After all, in the ever-changing world of skin care trends, nothing beats the timeless look of healthy, radiant skin.